Banque Degroof

VISUAL IDENTITY We were asked to rethink the identity and communication of the bank to reflected their values and know-how in the private banking sector. They wanted to present themselves in a discrete way, to be elegantly present instead of being in the spotlight. The agency imagined a sophisticated positioning strategy before creating the complete visual brand identity.

Brand positioning, logos and guidelines, stationery, marketing campaigns and advertisements, invitations, exhibition stands, annual reports, brochures, leaflets, websites, interactive forms, greetings cards.

Agency ___ Anouk & Co
Creative Director ___ Anouk Sendrowicz
Copywriter ___ Gino Del Ben
Photographer ___ Jean-François De Witte
Art Director / Designer ___ Sacha Rein
2006-2013

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